The Trinity Blog
Voted one of the Top 50 Sales Blogs in the world for the past 4 years by Top Sales World magazine, each article is written with a simple goal in mind: To engage, educate, or inspire readers, stimulate conversation and debate, and continually challenge the status quo.
To help you find what you’re looking for, we invite you to search our blog, sort by category, or just dive in!
Putting the ‘I’ into ‘AI’ may be the key to your sales success
It’s a confusing and frightening time for many salespeople right now. They’re grappling with the competing forces of automation and commoditisation …
read moreMood of the B2B Buyer Report
More than a year ago, I hatched an idea to tap into the sentiment of business decision makers and procurement people around the world, to understand what really makes them tick.
read moreTraits of the most successful sales professionals
At some stage of our career, all of us will work with someone who seems to have the Midas touch when it comes to making sales.
read moreWhat not to do when closing a deal
As we edge closer to the end of the quarter/financial year, the pressure to close deals is almost certainly increasing.
read moreTop 5 stress reduction strategies in sales
I’m either exactly the right person, or completely the wrong person, to write an article about how to overcome stress …
read more“I’m a sales management consultant,” I explained to passport control
This week my sales management consulting company turned 6 years …
read moreFour simple steps to understanding enterprise sales
Enterprise sales is not actually about selling, it’s about earning the right to …
read moreHow to become a sales superhero
So you want to be a great salesperson, a truly great salesperson? Do you really want it? Good, you’re halfway there …
read moreCould empathy be the B2B key?
‘Fake it til you make it’ is a mantra most people in business understand and one many of us have used as the …
read moreSales and the art of storytelling
In our media saturated world, cutting a path through the forest of fake news and content clutter can be a herculean task …
read moreSo you want to meet the C-suite?
I interviewed a customer recently, as part of a workshop I was running for a client in the technology industry. One topic …
read more5 simple sales strategies for 2017
Optimising sales is the single biggest priority for sales managers and sales reps in most businesses around the world …
read moreSign up to receive exclusive articles, videos and sales tips, plus invitations to
some cool events for sales professionals. What are you waiting for?